Task: Conceptualize and produce a 30-second video advertisement that visually and narratively demonstrates the concept: “The day doesn’t start itself.”
The day doesn’t start itself, until the rooster does. “Coffee-Doodle-Doo” follows one feathered early riser whose morning isn’t complete without his Dentwood ritual. Because even the one who wakes the world needs a reason to rise.
Editor: Lorna Graham
AD: Kaitlyn Gough
Producer & Rooster: Hal Mady
CW & Neighbor: Greg Patterson
Cinematographer: Jon Ilbay
"Heavy is the head that wears the waddle."
- Hal Mady (The Rooster)